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Pack Your Idea Up 2019


Art Director:Hu Yifei
Designer:Hu Yifei、Jiang Mengjun、Zhang Yaoyin
Client: Chengdu University
Year:2019











︎‘Pack Your Idea Up 2019’is the graduation visual design of College of Overseas Education in Chengdu University. Creative inspiration comes from the symbols that graduates pack their works or luggage up. The redefinition of symbols gives out new connotations of campus culture for graduates. We use cartons to help create the activity atmosphere and convey visual and information, which not only fit the theme of packaging, but also can be recycled after the activity.


“打包创意2019”为成都大学海外教育学院毕业季视觉设计。“打包”的灵感来自于毕业生将自己的毕业创作或者行李打包装箱时的符号。正值毕业季,符号重新解构后的含义为毕业生们赋予了新的校园文化内涵。我们使用纸箱辅助活动氛围的营造和视觉与信息的传达,既契合打包主题,活动后又可以回收再利用。