B/



Guge Code


Art Director:Hu Yifei
Designer:Hu Yifei
Client: Sichuan Guge Dynasty Brand Design Consultant Co., Ltd.
Year:2020











︎With "Guge Code" as the design concept,the website image was design for the Sichuan Guge Dynasty Brand Design Consultant Co., Ltd.  The company has a special feeling for the history and culture of Guge Dynasty, so,when considering the image and graphic creation, I extracted a series mysterious geometry of highly ductile shading symbols of red, green, blue from the murals, thangkas, clothing and other cultures of Guge Dynasty,and to form the Guge Dynasty Brand Design Company in focus on the unique cultural and commercial visual expression of development of design for their customers. This also represents the unique design language and design code of Guge Dynasty Brand Design Company.

以“古格密码”为设计概念为四川古格王朝品牌设计顾问有限公司设计的网页形象。因古格王朝品牌设计对古格王朝历史文化的特别情愫,在考虑形象图形创作时,我从“古格王朝”的壁画、唐卡、服饰等文化中提炼出系列红、绿、蓝且带有神秘感的几何构成的具有极强延展性的底纹符号,来形成古格王朝品牌设计公司在专注为客户开发设计中所独有的文化与商业的视觉表达。这也代表了古格王朝品牌设计公司所特有的设计语言与设计密码。